A free WebToffee alternative
Not on WooCommerce, or just want to convert a product CSV without installing a plugin? Here's how CatalogPort compares to WebToffee's import/export plugin.
WebToffee's Product Import Export for WooCommerce is a WordPress plugin that imports and exports product data inside a WooCommerce store, with a free tier on WordPress.org and a paid Pro version. CatalogPort isn't a plugin — it's a free browser tool that converts a product CSV between 13 platforms' formats, so it works whether or not you use WooCommerce, with no install and nothing uploaded.
| CatalogPort | WebToffee Product Import Export for WooCommerce | |
|---|---|---|
| Price | Free | Free version on WordPress.org (simple/grouped/external products, CSV export). Pro from about $69/yr (1 site), ~$129/yr (5 sites), ~$249/yr (25 sites) — adds variable products, scheduled/cron import-export and advanced mapping. |
| Account / signup | None | Install the plugin in your WordPress site; Pro needs a license. |
| Where your data is processed | In your browser — nothing is uploaded | A plugin installed inside your WordPress / WooCommerce site. |
| What it moves | Product catalog only (titles, prices, SKUs, barcodes, images, categories…) | WooCommerce data, in and out of WooCommerce. |
| Platforms | 13, any direction | WooCommerce / WordPress only. |
Comparison based on publicly available information as of June 2026; vendors change pricing and features — check WebToffee Product Import Export for WooCommerce's own site for current details.
When CatalogPort is the better fit
- You just need to convert a product list from one platform's format to another — fast and free.
- You don't want to install anything, create an account, or upload your file to a server.
- You're moving products to/from a platform with no native importer (outbound, marketplace feeds, marketplace-to-marketplace).
- You only need the catalog moved, not order history or customer accounts.
When WebToffee is the better fit
- Your store is WooCommerce and you want scheduled, repeatable imports that write straight into WordPress.
- You need variable products, advanced field mapping or cron-scheduled feeds.
- You prefer to manage everything from your WordPress dashboard.
Convert your product CSV free — no signup
Export your products, drop the file into CatalogPort, pick the two platforms, and download a ready-to-import file in seconds. It runs entirely in your browser.
Also free, in your browser: Split CSV · Merge CSV · Fix a CSV · CSV viewer · CSV ↔ JSON